K.C. LEWIS
"Uhaul"
MUSIC VIDEO TREATMENT
DIRECTOR: Todd Uno
K.C.'s "UHAUL" will be a high-tempo “bossed up” type of video with cinematic shots, in-camera, and post transitions. The video opens with KC & crew loading uhauls, We cut to K.C. sitting on tof you uhual counting money, performing.
Car Scene
This is a driving scene with K.C. followed by a couple more vibing to the music and slight performance scene.
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Broll of them and the SUVs following them to show the magnitude of the situation
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Car mount
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Inside of car shots
continued:
Parking lot
This scene introduces K.C. with a gang of people and cars or black SUVs around them. This scene embodies the high energy that’s demonstrated throughout the record.
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Ariel shots
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Broll of people having fun, cars and “flashy” life style
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Cinematic push and pull performance with artist in front of the crowd
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Performance in car, while it’s doing donuts
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Broll of car(s) doing donuts
MOODBOARD
